Completed contest

Fresh, modern and imaginative logo for national sporting body

Stephen Stanley needed a new logo design and created a contest on 99designs.

A winner was selected from 805 designs submitted by 150 freelance designers.

805
entries
150
designers
1
winner

One of the designers who made it happen

Winner - Wahyu S. Adi Wibowo
excellent as always
- Anonymous

How Stephen Stanley started their logo design journey

Company name

Hockey Australia

Overview

Hockey Australia is the national governing body for field hockey in Australia. We work in conjunction with affiliated state and territory organisations to manage and promote our sport as well as managing and promoting our national mens and womens teams who compete in all major international tournaments.

We are funded through a combination of revenue from domestic competitions/affiliates, federal government funding and corporate sponsorships.

We are looking to aggressively grow our brand in the Australian market and expand levels of participation in field hockey across the country particularly in school aged children.

Tell us a bit about who you are and the people you reach

Field hockey in Australia is enjoyed by an extremely wide demographic with participants of both genders across all age ranges from 5 years old through to 70 years old. As such the logo must have a general broad appeal, however as part of our development/growth we are looking to primarily target the 13 - 25 year old age group and this should be a primary focus of the design. A secondary focus should be the appeal to large corporate sponsors which means that the logo must translate across all mediums from online, to print through to signage and also television.

Requirements

We would like a fresh, modern and imaginative logo designed for Hockey Australia.
The logo should incorporate;
- logo graphic
- text of 'Hockey Australia'
- colours would include or solely consist of green and gold

As part of the process we are looking to incorporate a co-branding of all states and territory associations, as such we would like to see a secondary sample logo created using different colours, different wording and a tweak or slight change to the graphic to distinguish it from the national brand and align it with the state brand. The sample logo will be for Hockey NSW.

This logo should incorporate;
- logo graphic
- text of 'Hockey NSW'
- colours would include or solely consist of navy blue and light blue
- optional State specific icon that could be incorporated is a waratah flower

We would encourage lateral ideas - a good example is the new tennis Australia logo - http://www.schoolsportwa.com.au/ima…tralia.JPG.

We would discourage clichéd responses using literal representations of an Australian map, kangaroos (or other animals) or hockey sticks. The logo should be clean and crisp it should not be elegant or overly complex.

Overall we are looking an innovative modern approach that will broadly appeal but that will provide an edge in the youth market.

Custom package

US$969

Paid features

  • Featured listing

Free features

  • Open contest
  • Guaranteed
  • Fast-tracked

Deliverables

AI
EPS
PDF
PNG
JPG

We've found some similar contests you might like

US$499
We make fresh salads from local & organic ingredients of the highest quality.
design by evermore™ design by evermore™ design by Susan99
94
entries
31
designers
US$299
by American Dreams
design by Olivine design by Olivine design by Olivine
172
entries
20
designers
US$299
Professional athletes will retain our services to help them make some of the most important decisions over the course...
design by suketi art.. design by heaven.wr design by gopal lv
154
entries
43
designers
US$299
Auto detailing on demand...
design by bentosgatos design by bentosgatos design by bentosgatos
47
entries
15
designers
US$799
We are developing a podcast based on different types of martial arts. We will also be creating a line of clothing app...
design by ReyvanJaya design by ReyvanJaya design by ReyvanJaya
73
entries
15
designers
A$399
Professional Taxation Services for individuals and small businesses
design by ads1201 design by wedesignlogo design by johnjaphet
70
entries
19
designers

We saved a spot for your logo design contest.

Get started now
US$299
Oilfield related working with oil and gas. Checking H2S, monitor gas levels. Target is oil companies....
design by signe' design by Bits Graphix design by fenix82
42
entries
12
designers
US$299
We specialize in relocation services including visa and immigration processing, home finding, and household goods mov...
design by meltem design by Verybiglama design by Birva Shah
60
entries
16
designers
US$299
The product is a Manicure Ventilation Station that removes dust and chemical vapor at the source. Target Audience is ...
design by doodlerdude design by doodlerdude design by doodlerdude
154
entries
44
designers
US$799
We're a progressive preschool and kindergarten. We use a whole child education approach by building social-emotional,...
design by shon_m design by shon_m design by shon_m
105
entries
30
designers
£199
We are a fireworks display company...
design by nugra888 design by borzoid design by papah jahat
36
entries
12
designers
US$499
We are a virtual reality gaming studio....
design by Sam Ruijter design by Anut Bigger design by Sam Ruijter
69
entries
23
designers