How Jennifer2709 started their logo design journey
Who are you known as?
Tell us a bit about who you are and the people you reach
Midwest Center offers hope & help to people suffering from anxiety and depression.
We are a direct to consumer healthcare company. We provide self-help programs (CDs, DVDs and workbooks), personal coaching and vitamin supplements to help people overcome anxiety & depression.
We use a Cognitive Behavioral Therapy approach to recovery. In a nutshell this means: if you can change the way you think, you can change the way you feel!
Please note - we do not have physical locations or "centers." Our programs are used for study at home and our personal coaching is all peer-based and done over the phone.
Logo types to explore
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
It does not have to be a completely new logo. It can be an update of our current logo but addressed with a font that looks more custom/appropriate for a logo.
We need a logo that can flex to incorporate our different lines of business.
So we need to see 4 versions of the logo:
1) Midwest Center (our corporate logo)
2) Midwest Center for Stress & Anxiety (for our CD/DVD programs)
3) Midwest Center Personal Coaching ( for our peer-based coaching)
4) Midwest Center Naturals (for our herbal supplements)
Our target audience:
Age 45 - 60
Married with kids
Suffering from severe anxiety, panic attacks, stress & depression and seeking help from someone who understands what they are going through.
We need a design that inspires a sense of hope & calm.
If we find a designer whose work is exciting, we have several more projects to come: business cards, packaging and website!