How Fueled By Fat started their logo design journey
Who are you known as?
Fat As F*ck
Tell us a bit about who you are and the people you reach
Our company is new entrant to the health food space and brand focused on high fat snacks. The primary target audience are males and females aged between 25- 45 who are interested in on-the-go (convenient), high fat and keto-friendly products/snacks.
The proposed branding seeks to have a premium look and feel in terms of appearance (sleek, modern and sophisticated). The brand has a disruptive market position with the swear word F*%k and we are aiming to draw attention to the brand/products via this element very tastefully.
Please see attached examples of the style of brand we are after. Thanks
What industry do you think your business is most related to?
Food & Drink
What colors do you want to see in your design?
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards