I'd rather this logo have an earthy, organic feel than a stiff, corporate feel. I'm more interested in warm earth tones than cool industrial tones.
Because of the nature of our business, this logo needs to convey trustworthiness, confidence, stability, and wisdom.
We really like trees and roots (see "about us" section above). It would be cool if you could work roots into the logo somehow.
If you prioritize a word in the logo, give priority to the word "thrivent."
The logo will be in many different places: online, print media, garments, video, etc. Please design accordingly.
Our corporate font is Calibri (http://en.wikipedia.org/wiki/Calibri). We'd prefer that the logo and font compliment each other but it's not mandatory that you use Calibri in the logo (in fact, we'd prefer that you not unless you think it looks amazing).
I've attached a mediocre, hand-drawn attempt at a logo as well as an image of a tree that I like.
- No cartoons, clip art, or stock images
- No gradients, shadows lens flares, or other crazy photoshop effects
- No overly-complicated logo
- No flipped or upside down letters.
*Winning designer must supply a vector-based, CMYK, Adobe Illustrator (*.ai) file.