I'd like to have an icon as part of the logo that can be used as an app image as well as a favicon.
The logo needs to be clear on dark backgrounds, light backgrounds, images as well as video.
transparent so it can be overlayed on video.
We have a brand, Sharny and Julius, with multiple products that need brand consistency, for example; "FitDad by Sharny and Julius." "Fit, Healthy, Happy Mum by Sharny and Julius" etc. Please design with this awareness - the main logo "Sharny and Julius" needs to be adaptable to multiple products. Possibly having it colour independent (any colour) so that the products can be differentiated by colour - but you're the experts so if you have better suggestions, let me know.
Not only online programs, but we have written 13 books and will be producing a clothing line, so keep that in mind.
I like the wording to be clear in the logo and uncluttered so that it's easy to read - as it is the name is difficult to pronounce.