john.bowen got their new logo design by running a design contest:
Design a logo for a new, high-performance outdoor lifestyle product
Check out john.bowen's Logo design contest…
BevBuddy is a high-performance support system that is engineered to ensure life’s active moments - from work to play to everything in between - include your favorite beverage. It will be a mass-marketed consumer product that will target an age 18+ demographic that is interested in spending disposable income on high-quality products that promote active lifestyles. BevBuddy will be advertised so as to promote a high-quality, performance-oriented brand image, such as the brand image that is associated with Yeti. In fact, BevBuddy's core customer base will align very closely with Yeti's and might include farmers, suburban moms, home project DIY-ers, outdoor enthusiasts, game-day tailgaters, hunters, boaters, heavy equipment operators, etc. In some retail environments, BevBuddy will be sold alongside other lifestyle brands such as Costa del Mar, Chaco, Eno, Garmin, Kuhl, Merrell, Patagonia, Yeti, etc. In other retail outlets, however, BevBuddy will appear alongside commercial-grade products such as those produced by DeWALT, John Deere, Stihl, Porter Cable, Skil, Milwaukee, Caterpillar, etc. This distinction is important because it underscores the idea that BevBuddy's logo needs to be universal in appeal, gender neutral, and modern without seeming trendy. In fact, many of the brands above have logos that track closely with the style and theme that we envision for BevBuddy's logo.
I’m open to ideas on the type of logo that’s best for my brand. Key buzzwords and catch phrases should be associated with the brand are "high performance", "high quality", "field tested", "highly durable", "reliable", "promotes life's active moments", "highly engineered", "technical"
US$299 Bronze package
Every design category has flexible pricing for all budgets. Logo design starts at $399.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
john.bowen collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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