2 friends launching a fun new website out of San Francisco. Fun, focused, outgoing, entrepreneurial.
Fun, outgoing, active people in their 20s and 30s. People who play drinking games. Nationwide with initial focus on California.
Logo to represent CompetitiveDrinking.com
Fun (instead of professional)
Not too too heavy on graphics
Needs to translate well to merchandise like hats & t-shirts
Should translate to color or black & white (eg, no layers)
Colors should standout (original thoughts were brown, yellow, white)
Could be sharp accent color (red?)
Not too too dark
Graphic part of image probably drinking related (Beer Mug or Party Cup, party guy charicature, ping pong ball falling into red plastic cup, or dice or deck of cards, maybe spilled beer mug with beer underlining Font CompetitiveDrinking.com, really attractive female holding tray that says CompetitiveDrinking.com)
More cartoon (than professional)
Don't use any copyrightable material
Main focus is on the url text "CompetitiveDrinking.com" which must be included in the logo
Sporty like baseball font
FORMAT MUST BE USABLE:
Print file format - .ai (CMYK)
Web file format (.jpg and layered .psd (RGB)
General Style/feel - http://www.innocentdrinks.co.uk/
Font - http://www.boombah.com/Sport/Boomba…Styles.jpg (see Tail #1 and Tail #2 and Interlocked)
Beer mug type graphic - http://www.google.com/images?sa=3&q…rch+images (more images/cartoons or use red plastic cup)
HAVE FUN WITH IT!