How Larry Hilaire started their logo design journey
We are a husband and wife team who are embarking on our dream of independence. After many years working in the corporate world we are starting our own real estate development company. We will primarily deal in the residential market of northern New Jersey. We know we can develop properties that will incorporate good design, energy efficiency, respect the environment and provide us with a sense of pride and accomplishment and hopefully an income. We would like to become known for delivering a quality product at a fair cost.
Tell us a bit about who you are and the people you reach
The professionals such as financial institutions, lawyers, accountants, we need to portray an image of professionalism and permanence initially while we become established.
Residential home buyers are our secondary market, the house will be the First Impression that we present to them, the ultimate purchaser.
We need a logo that is not playful but one that is not too serious. It should be simple, clear, crisp, elegant, it can incorporate the company name, inventive use of typeface is encouraged, the colors black and red are preferred. The logo should not be overwhelming or over powering.
We also need a design for business cards, email signature block and letterhead.