The goal is: The name is the logo.
Stratosphere.ONE is a very conservative investment strategy that enables investors to earn more than 15% annual return with very little drawdown.
When I chose the name I did not think about the famous Stratosphere tower, but of that part of our atmosphere that is above the troposphere and therefore has no weather activity. What comes to my mind when I see the name is smooth flying above the clouds and above average returns. This is the picture I have in my mind: http://deutsch.istockphoto.com/vide…st=fbffc28
The font should be light and uplifting. No serif. Preferred fonts:
Segoe UI Lightz or Malgun Gothic or Kozuka Gothic or the font that is shown above in the LEOPARD logo.
In order not to confuse the name with the Las Vegas property no extension of the letters t or p is desired.
The slogan is not a must, but would be great if that could be fit into the logo (See attached document for the slogan design).
The strategy is based on trading strong currencies against weak currencies and there is a definite visual cone shape pattern that determines the entry point for the trades that are being taken. These patterns do look like the attached examples. Perhaps that is an idea to somehow incorporate the coneshape form with two lines into the word Stratosphere. Or it would be great if some kind of that coneshape form could be implemented into the logo, like fitting the word ONE into a cone.
A second possibility would be to incorporate some elements of the currency chart into the logo.