Completed contest

Creative logo needed for a finance design services company

WebStation needed a new logo design and created a contest on 99designs.

A winner was selected from 44 designs submitted by 10 freelance designers.

44
entries
10
designers
1
winner

How WebStation started their logo design journey

Company name

Affinity Leverage Design, LLC

Overview

Affinity Leverage Design (“ALD”) represents one of the most dynamic opportunities providing customized premium finance design services as well as, loan exit strategies to clients that have a need for permanent life insurance coverage, yet seek premium relief in the early years following policy issuance.

ALD’s experts work with prospective clients and their advisors to design an insurance finance arrangement after taking into consideration the various types of assets that can be pledged as collateral and the long term repayment strategy desired by each insured.

ALD will create a customized loan structure that eliminates many of the rigorous issues and uncertainties that plague the current premium finance marketplace.

ALD recognizes that each client’s situation can present unique planning challenges; and that our clients may not have the ability to pay premiums currently or the desire to deploy existing liquid assets in order to implement a permanent life insurance program.

Tell us a bit about who you are and the people you reach

Our clients are moderate to high wealth individuals that are interested in estate planning / life insurance planning in an effort to plan as well as possible for their families and charitable interests after their passing.

Many of our current clients often enjoy favorable banking relationships. Yet, in today’s challenging lending environment, even the best of clients may find it difficult to obtain loans from their traditional banking contacts.

Requirements

We need a strong and professional logo that will appeal to our market - middle aged and older professionals with a corporate background.

That doesn't mean we want a old fashioned or dated design. We are hoping to get something fresh while also being received well by our clients.

We do not currently have a color pallete and we also hope to determine that during this contest.

We will require Illustrator files in CMYK.

Please do not use any stock images or clip art.

If you have any questions please feel free to ask!

Custom package

US$204

Free features

  • Blind contest
  • Fast-tracked

Deliverables

AI
EPS
PDF
PNG
JPG

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