Live Active Live Well runs exercise classes - currently for the 50+ age group, but if research I am involved in evidences what I believe it will, I will be offering exercise to a younger age group as well in the future – so please nothing “fuddy duddy”!
I would like a logo that shares the message of keeping active in order to live well with some form of movement being represented within it. Stylised images as opposed to fine detail please.
I am looking for a logo that includes both type & image – I would like the business name “Live Active Live Well” to be included. The format needs to be such that it can be used both online and in print. I would like the emphasis to be on 'Active" either through colour differentiation or bolder text - but you may have other better ideas for this!
Colours and fonts - modern sans serif fonts giving a crisp, clear text – fresh, active colours – greens/blues are looking good - and no more than the 2 colours in one design.
My audience is both potential clients and potential business partners. Age range for clients is currently 50-90+; business partners 35-70.
I have attached a file that gives some indications of what I like in other logos I have come across.
Good luck & thank you for your interest.