Kicha was superb to work with in this contest. She quickly got a clear understanding of the brand vision and the design brief, and offered a broad range of initial designs, all of which were strategically on track. Then she was responsive and creative in her design refinements. I look forward to working with her again.
How shulagh started their logo design journey
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I run exclusive luxury retreats for elite dancers suffering from a chronic pain condition called fibromyalgia. It is a coaching programme which fuses together Chinese Medicine Five Elements theory, movement and exercise, nutrition and supplementation strategies.
The programme is constructed around a story which is very different to the Western Medical understanding and explains how Fibromyalgia is akin to being under a black magic spell, and how more powerful magic is needed to break the spell.
The five elements are represented by five witches whose magic have different movement and energetic qualities. the main Fibrowitch is the medium who can channel the powers of the Elemental witches, and this is expressed in the programme by different and increasingly progressive training phases.
The Fibrowitch wears purple robes and a corset and has a gothic appearance.
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Logo types to explore
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