We want a creative logo that combines the KT in iconography complimenting the Name/slogan
2 colours max – must also be distinguishable in black and
white for when printed
Three key features, obvious, luxurious and mature style
Design should encompass movement and be edgy
I would like to positively change peoples lives. I would like to make the world a better place through mind and muscle improvement. Improving overall health through movement and nutrition. I would like people to realize there potential and possibilities.
For fonts to consider I like the Motorola look Beneath is the logotype of Motorola, which seems to be a custom design based on a font called Univers Com 93 Extended Extra Black Oblique. I am also a fan of Apple and not so much of the Samsung if that helps you
Colors I am flexible and interested in symbolism that you might create, but don't make things too complex or too many combinations. Ideally I would like to be under 3 colors, but I am not the designer.
I want to avoid cartoonish characters, or things that do not project a professional image. I might have stretched the serious preference to amplify this - use your good judgement
While I am a wold class competitive athlete, I want harmony to be dominate in the Logo theme.
Demographic of clients
- professional, affluent, competitive, wanting to change, driven, will to be committed to the task of improvement. A mix of some older and younger and even balanced male / female. They will be some hard core competitive sport types (minority) as well as just regular people with a dream. This dream might not even be self recognized yet but its lingering ( I am sure that you might have that exact feeling when you thinking about a career and now doing some awesome design products. Its unlocking someone's passion and directing that energy to achieve a balance of mind and body to have a better life - that's ultimately what we want to convey and deliver those results.
I plan on be an active project providing our team's consolidated inputs back to as many (if not all) designs submitted in a responsive timely manner. While this is my first project and we recently started this company, I have lots of helps from others on the team as well as some of them have run very successful Platinum projects (they were older and better funded). I intent on showing that together with the designers of today anything is possible, I am dreaming about your design to prove it.
If you have any questions - feel free to send me a message. Good luck and I hope you engage in the project - changing peoples lives is good for everyone!