How Incredible Marketing started their logo design journey
Our client is starting a medical directory for cosmetic physicians who provide various types of cosmetic procedures, invasive and noninvasive. Their specialty procedures are in liposuction services. The directory will be the leading hub in providing information regarding these procedures, before and after photos, videos, FAQs, and a listing of physicians.
Tell us a bit about who you are and the people you reach
Because our client specializes in cosmetic procedures, the logo needs to be sexy and sultry to match the demographics of people looking for these services. It will mostly be women between the ages of 35 and 55. That being said, it needs to appeal to all audiences, and convey a professional and sophisticated image.
The message our client wants to convey is sexy elegance. The design must legitimize our client as the industry leader in cosmetic procedures. The design must be sophisticated and refined.
The color palette preference is in natural tones like cream and the color of healthy skin. We want the design to be bright, fun, colorful, and appealing.
Our client does not want a dark and heavy concept. it should be more abstract of an actual logo. We are not looking for any specific faces or body shapes.
Some examples of what we are looking for:
We give you free reign on creativity and design. The examples above all have movement within the design. They are smart and sexy. This is something we would like to see.
We want the best designers to really make this design INCREDIBLE. Good luck and may only the best apply!