Completed contest

Contemporary LOGO needed for online JEWELRY business

Nicole Hall needed a new logo design and created a contest on 99designs.

A winner was selected from 92 designs submitted by 16 freelance designers.

92
entries
16
designers
1
winner

How Nicole Hall started their logo design journey

Summary

Logo needed for "Loop Silver", a new silver-based online jeweller, targeting 28-40 year old women with a fantastic sense of personal style. Logo should represent classic elegance with a hint of personal creativity.

Company name

Loop Silver / LoopSilver.com

What inspires you and how do you envision the design for your business?

Loop Silver offers clean, contemporary silver jewellery contrasted with a hint of personalization.  e.g. in the form of a colourful single bead, or a child's date of birth very simply engraved (using metal letter stamps and a hammer).

Loop Silver targets women aged 28 to 40.  They are happy to have replaced Fridays night at the hot club with Friday night at the trendy restaurant.  They have a simple, stylish, classic style, and accessorize with a hint of youth - think a little black dress with a hot pink bracelet.

The Loop Silver logo should feel clean and classy with contemporay colours, simple shapes or designs.

It should feel fun without being too girly or immature

Limit clutter.

Wants

There should be an option that includes “.com” within the logo: i.e. “LoopSilver.com” or "loopsilver.com"

Logo should be simple enough to put on jewelry packages that are fairly small (and possibly stamped on the back of a pendant)

See: http://www.sico.ca/En/Couleur_Tendances.asp for colour suggestions

When choosing colours think contrast - classic colours highlighted with modern ones

Don't want

- Complex type faces like Times Roman
- Excessive use of imagery

Custom package

US$239

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