McPherson Neighborhood Initiative
Since this was our first time holding a logo contest with 99designs, we have learned a lot from our experience. After receiving many entries to our contest for a logo, none of which really hit the mark, we decided to revise our design brief to speak more clearly and directly about what we are looking for. With this, we are extending our contest to new and previous designers. Please feel free to ask any questions that would further help with your design. Thank you!
We want people to connect with our logo for it’s cleverness, uniqueness and strong message – using imagery that everyone is familiar with. We want a visually striking logo that really gets our mission across to our audience!
We need a logo that exemplifies our work and mission: “Developing a community to provide opportunities for its children”
• “Developing a community” – we like organic imagery: trees, growth, plants, roots.
• the “Opportunities” – education, careers, leadership, voice, equity.
• “Children” – logo does not have to depict a child, or something child-like, but could.
The only color we definitely want to include is vibrant green, other colors are at the discretion of the designer. In addition, we would also like a black and white version of the logo.
Please note, we are not looking for logos using stock images – we are only going to pick a design that truly takes our ideas and creates something unique and eye-catching. We like the cleverness and symbolism in these logos: http://designshack.co.uk/articles/g…ever-logos