Classic Radio Shop needs a new Logo Design

Classic Radio Shop

Classic Radio Shop is a French company whose business is the sale and repair of vintage radios.

To date, the company works mainly on the automotive sector where antique car owners are looking for authenticity and want in their vehicle a car radio correspondent at the age of the vehicle and in a perfect working and shape conditions.

The market is mainly 1960-1970 with extensions to the 50’s and 80’s.

The main customer is the car collector with an average age of 45-75 years.

Today, we have no logo and in our approach to open ourselves to the web, we need one.

The logo needs to match our business car radio without being too exclusive to vintage cars. Also it should not be exclusive to radios 1960-1970 as we also operate on the 50’s and 80’s.

Important : The business is slightly extending to vintage home radios : these portative radios in plastic used mostly in the 60's-70's with the fashion colors, so maybe a good logo would not be too much exclusive to cars.

We also sell some parts : knobs, dials, old components (but marginal activity)

The logo should also bring value : Servicing vintage electronics request a lot of time and expertise to sometimes fix what could be considered as a very simple operation (and so costless…) by customers. Un fortunately we deal with parts that are no longer manufactured, with poor schematics and this, unfortunately, costs. It costs to customers and it costs to us…

Our keywords are: Restoring, authenticity, expertise, sound, Vintage cars,, radios, stereo …and passion (we really love what we do).

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