Be my designer! Family Financial Planner needs LOGO!

Focused Financial Planning Pty Ltd

Currently using the surname Ladyman of our family run business, we strive to make sure all of our clients be them rich or poor young or old, all are looked after equally in the world of finance. We Care for our clients, our clients are our friends. we want to get their financial future taken care of, focused and understood,

Most of our clients are in the older generation, we dont want too flashy, more homely like. something that catches your attention but doesnt scare you away!.

We would love to have the logo incorporate somehow being focused but here are a few things to think about:

1. No Cartoons - we want it to be playful but not cheap or childlike
2. Nothing too elegant - we do not want to come across as being fancy. We want our clients to feel special and not feel like they are a number.
3. The typeface should be clear, simple and bold. We want something that stands out. Again being careful not to be too fancy
4. We want to use mainly a deep vibrant bright Blue colour maybe incorporting lighter shades of blue and Silver to define the logo.