Job was to create a logo for an elementary school. He hit the nail on the head after reading my description and their design was instantly a hit. Saved me a ton of time from going through the long process of iterations!
How Riehlogistics started their logo design journey
Who are you known as?
Hills For Breakfast
What’s your company slogan?
I don't know if I should incorporate my slogan which is "Dedicated Disciplined"
Tell us a bit about who you are and the people you reach
A group for trail, obstacle course and adventure racers who enjoy doing extremely hard and gritty workouts that involve a high fitness level and pain threshold. (Think Spartan Race).
What industry do you think your business is most related to?
What colors do you want to see in your design?
Other color requirements
I'd like to explore the following colors:
Let designers make suggestions:
Grays: Balance, Sophistication, Neutrality, Uncommitted
Reds: Energy, action, passion and love.
Blues: Knowledge, trust, calm and honesty.
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
I would like to use the image of Sisyphus (See uploaded pictures) I would like to keep it simple like the sketches are. I'm trying to convey physical and mental toughness along with dedication and discipline through this image. I don't know how to incorporate the name into the design or if I even should. I don't want it too busy. Possibly a little distressed? This image is eventually going to go on t-shirts and stickers. Would like it to look a little industrial.