Baer & Edington LLC (also needs to have "certified public accountants and consultants" with name (no quotes) but as a subtitle
What we need:
We need a fresh corporate logo, name font and design, corporate colors, and stationery design. Our new website will incorporate the new colors, name, and logo. We will have two offices that are located in two different cities, but will be represented as one company. The two office locations will need to be a part of the letterhead design, however.
Who we are and what we do:
certified public accountants and consultants
We are a newly-merged public accounting firm, consisting of younger yet well-established partners/owners.It is our desire to brand our firm as stable yet highly progressive and innovative. Our marketing plan is strongly focused on offering more than the typical tax return to meet client needs. Our services are tailored to meeting the needs of the business entrepreneur as well as the established business owner and average individual. We have incorporated the best technology possible in the public accounting world in order to be the most effective, efficient, and client-service minded.
We desire to draw young, fresh accountants and want our image to be trendy but with a distinct professional image to continue to attract middle-aged clients seeking a new accounting firm. We're still looking for that strong, dependable image, even while drawing employees and clients who will embrace innovation and change.
owners of small to mid-sized businesses
real estate developers and/or owners
Both firms in the new merger have used blue(s) – primarily navy – in their previous color schemes and we'd like to keep a bit of blue somewhere in the mix (our offices have too much blue to change the entire color palette right now). I would like to see the inclusion of a soft green and perhaps some warm colors, such as tan, khaki, or chocolate brown. One of the owners likes the use of silver lettering on the tax folders, so is that possible to keep with the new colors, also?
Please stay away from the commonplace icons used in a typical accounting firm – eyeglasses, 10-key machines, ledger paper, 1040s, etc. We want to convey a competent yet savvy image. Nothing really edgey or wierd.
We like the following links due to their fonts and layouts.