We need a logo designed with a strong concept and first class presentation. The logo will be seen by thousands of clients every day while making use of our online accommodation guide - it is the most critical part of our company identity and we are looking for something to take us through to our next growth phase.
Our clients include people looking for accommodation and people running guest houses, bed and breakfasts, etc.
What inspires you and how do you envision the design for your business?
We are a web-based travel company covering regions all over the globe. Our core focus is commission free accommodation where we put you directly in touch with home owners / operators of all forms of accommodation (self-catering, b&b, etc).
We are redoing our branding and need a strong logo which can be easily identified. The logo will be used in the header on all our websites as well as all booking enquiry mails which get sent out to our clients. This amounts to the logo being viewed thousands of times every day!
Given our business model, our clients are on both sides of the accommodation process, i.e. Our target market includes people looking for accommodation as well as people running establishments which offer accommodation.
We will need more design work done in future so there could well be more work lined up for the winner.
- Text "Accommodation Direct" but logo should be able to stand on its own as an icon (i.e. company name should not necessarily have to be present)
- Company name should go alongside icon (i.e. minimising vertical space)
- Presentation should be very modern and shick, possibly verging on web 2.0 style
- Any shadow or glow effects are welcome, but should be professionally and subtly implemented
- A great concept presented in the most visually appealing manner
- Logo should be vector based
- A concept which has not been properly presented
- Anything too visually complicated or cluttered