rach_rofe got their new logo & business card by running a design contest:
New solo law (wealth) practice needs a sophisticated & strong logo ascetic!
Check out rach_rofe's Logo & business card contest…
Attorney & Law
WHAT IS MY BUSINESS? I am starting a solo legal practice providing estate planning services to high net worth individuals. My estate planning services include providing advice on how to pass wealth securely, tax effectively and asset protectively to the next generation. This includes drafting Wills, Trusts, Powers of Attorney and working with the client’s team of other professional advisors (such as their financial advisor and/or accountant) to ensure legal structures in place that complement and further their wealth and financial affairs. WHO ARE MY CLIENTS? I am targeting two audiences: 1. High net worth individuals (and their families), ordinarily 45 years + with a strong concentration of clients approaching or in retirement. Occupations would ordinarily be (or have been) professionals and business entrepreneurs where they have accumulated wealth offering a comfortable lifestyle (they like to travel) and (or the prospect of) a secure self-funded retirement. This is usually then access to the next generation of clients being their adult children usually at the stage of starting their own families. 2. Other wealth professionals associated with my individual client’s affairs – financial advisors, investment advisors, accountants and insurance brokers etc. I seek to cultivate relationships so that together we can serve as the client’s ‘panel of professionals’, and for future referrals of clients. THE MESSAGE OF THE DESIGN The brand is me – Rachael Rofe. It is not a faceless law firm filled with grey suits. I am PERSONAL, legal professional serving as a TRUSTED ADVISOR to the client and their family - providing BESPOKE and SOPHISTICATED legal services to HIGH NET WORTH INDIVIDUALS and the other (FINANCIAL) PROFESSIONALS associated with their affairs. My approach is multi generational (I usually advise the older parents who then get their adult children in to see me too). I offer cross-appeal to both my more mature clients and their younger lineage What my clients like about me is that I am engaging, knowledgeable, understanding and bring charm to my service delivery – a topic which is quite somber but can be very fraught with emotion (death, money, family – it can be a pretty fireworks combination). I am a dynamic young woman providing high level sophisticated legal services in an industry that is typically dominated by men and the old school law approach. I would love my logo to be a nod to the sophistication of my service offering, but reflect my fresh and modern style. This is not a logo for a bland accountant or law firm. This does not mean that the logo should be casual, but rather it should have some personality, warmth whilst retaining professionalism. Please see the attached design brief for Inspiration and What to Avoid
Other color requirements
Anything in the attached should not in any way limit your own unique ideas/creativity - I value them! :)
A$500 Custom package
Every design category has flexible pricing for all budgets. Logo & business card starts at $599.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo & business card.
Designers across the globe delivered design magic.
rach_rofe collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
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