RocketPolls is a Facebook game where players vote on a poll, and then guess how most users would have voted on that same poll. These polls vary in topic anywhere from current events, celebrity gossip, to everyday questions. The better guesses that users make on polls, the more virtual goods they win. These virtual goods are in turn used to win real prizes.
Our primary demographic will be 18-30 year old males and females. Since we primarily have young users, the avatars should be clean and web 2.0 friendly.
We want to create 5 different species of aliens that users can give as gifts or win as a virtual good within the game. Users will collect all the aliens in a certain species. For example, you could create a "Blue" alien species where all of the aliens within that species are blue, but each individual alien looks different (i.e., blue male alien, blue female alien, etc).
Your designs should meet the following guidelines:
1. 5 different alien species - These species should be unique from one another, but still have the same design look/feel (i.e., they should all look like they were created by the same designer). You do not need to use color as the distinctive feature of the species, but there should be an easily noticeable difference between alien species.
2. Flexible designs - If we like the designs, we will eventually want multiple aliens of a particular species designed.
3. Cartoon, prize-like look and feel - Take a look at some of the popular Facebook game "gifts" or avatars. We want the aliens to look like it's something our users will work hard to obtain an have fun collecting. We do not want anything that looks scary. They should be cute, even adorable possibly with big friendly eyes. They can only be ugly if they are ugly in a way that cute and adorable. The kind of original delightful design that would make you really want to collect them.
4. Be creative - There is no need to limit yourself to our name, "RocketPolls". The color scheme is flexible, but the avatars should be generally appealing to both males and females.
Take a look at these avatars to get a general idea of what we're looking for: