octagon logo

One version with Octagon, and a second with Octagon Capital Group

Octagon Capital Group (formerly known as Levy Capital Partners) is a merchant banking firm that combines top-tier investment banking capabilities with an intense focus on enhancing value and achieving our clients’ objectives.

Bringing extensive transactional and tactical expertise, we focus primarily on small-cap, mid-cap and private companies with significant potential for value-creation, working closely with senior management teams, owners and boards. We have deep experience across sectors, situations and transaction types, from tactical and transformational M&A, to growth capital, to distressed situations requiring complex solutions to maximize value. We take the unconventional approach of aligning our incentives with achieving each client’s objectives, and in certain situations where appropriate, will make direct investments, particularly where we can be a value-added investor. We’re proud of our skills and track record, our close long-term relationships with management teams and boards, and our ability to achieve great outcomes.

I'd like to explore the following colors:

Dark neutrals: Formality, mystery, exclusivity and luxury.
Blues: Knowledge, trust, calm and honesty.

The attached files are for two other companies. I like aspects about them - but obviously mine cannot copy them.

I am interested in a serious, sophisticated look that conveys confidence. I imagine using the logo with the name "Octagon" in presentations (without the full legal name). However, I would want the full name. The logo would be used for business cards, presentations, our website, etc.

Background of the name Octagon: The octagon has long been symbolic of eternal life, totality, infinity and renewal – because the number 8 has long been symbolic for the 1st day after the creation of the world (in the Bible). Leonardo daVinci utilized the Octagon in his architectural drawings as he viewed it as the intermediary between the circle and the square – symbolic for the interplay between heaven and earth. In Budhism the octagon symbolizes completion, in Chinese it symbolizes good luck and completion, in Hebrew the number 8 symbolizes God. At Octagon Capital Group, we are focused on creating significant value for our clients, and striking a balance and alignment with their objectives.

I thought about colors – I tend to like dark – black/dark blue. I thought about the possibility of making the O in Octagon blue or red. But then thought it looked too much like the Oxygen television network. I’m not looking for anything fancy – just something that I can use as a brand and seems professional.

I don’t want to be old and stodgy, but I also don’t want to be too trendy.

Here is a link to my current website that describes my firm: http://www.levycp.com